Business Product Analysis Coursework Example | Topics and Well Written Essays - 1500 words

Business Product Analysis - Coursework Example Coke was initially developed by pharmacist John Styth Pemberton in year 1886 (Biswas & Sen, 1999). In the history of 112 years, Coca-Cola has entrenched itself into American culture. In 1994, the American use was more than 773 million servings of Coca-Cola, Sprite; diet Coke, Fanta and additional products of the coke corporation. The corporation's drink products comprise bottled plus canned drinks fashioned through self-governing plus business owned bottling plus canning operations (Wikipedia, 2009), (Bellis, 1997), and (The Coca-Cola Company, 2008). The Coca Cola Company has truthfully one of the supreme stories in U.S. history.' The technique in which the company has pressed on and endured the taste of time makes an impression up till now their harshest detractor.' The Coca Cola Company has a dread exciting history and still an additional assuring future.' Their industry policy, all along with an extremely devoted customer base, has guided The Coca Cola Company to the position of boss of the market (Pendergrast, 2000), (Bellis, 1997), (Biswas & Sen, 1999) and (The Coca-Cola Company, 2008). At the present time, the Coca Cola Company is working with a network of license bottlers. It has fifty three bottling divisions aligned among 26 corporations. Each of these bottlers previously was performing business through Parle's Ramesh Chouhan, after his sale of drink products to Coke. As for each contract signed among Coke and bottlers, the previous provisions to them through soft drink focus. According to the latest plan and policy of the coca cola, the Coke bottlers will stop to remain self-governing entities; in its place, depending on physical positions, they will be amalgamated into one of the super bottling corporations. Believing the enormous impending of enlargement of the whole worldwide marketplace, coca cola desires to increase the marketplace by 40 % for each annum (Wikipedia, 2009), (Biswas & Sen, 1999), (Bellis, 1997), and (Olson, 2005). Fundamental Marketing Strategies The Coca Cola Corporation is capable to attain its aims and objectives by means of the product development or distribution technique or promotional features. In fact, better management from the plant place to the sales services that corporation presents, something could be employed to differentiate (Riz, 2009). The product forms a center in the differentiation policy in the middle of the other P's of the Marketing Mix policy. Product Differentiation is extremely significant in product management for the Coca Cola and has potential in forming flourishing marketing strategies (Pendergrast, 2000). Here I have presented the Coca-Cola Mission Statement and Objective that is developed after the huge marketing study and brand positioning research (Thecoca-colacompany, 2007) and (Wikipedia, 2009). 1.)'''''' To Refresh the World in mind, body and spirit. 2.)'''''' To motivate Moments of Optimism, in the course of our brands and our actions. 3.)'''''' To Create Value and Make a Difference, all over the place we engage. 4P's marketing Mix Models This section presents the analysis how Coca-Cola can produce a better marketing through

Trial Proceedings Research Paper Example | Topics and Well Written Essays - 1000 words

Trial Proceedings - Research Paper Example There are various steps involved in the process of criminal justice; the basic ones involved are: 1. Investigation of the crime by the police force. This is done to gather the evidence which will identify the suspect in that certain criminal case and will support the arrest. Search – inspecting a certain property or a person – is an important part of the investigation. A standard of proof that is required for search is probable case. Probable case refers to the existence of facts that would indicate that there is evidence of criminal play found at a certain place. 2. If enough evidence is found to make a case, the arrest of the suspect by police force follows – the person charged with a crime is taken in the custody to be held as a suspect until the court rules on this case. To make an arrest, a legal requirement is that of probable cause. Probable cause refers to the existence of a reasonable link between the suspect and the alleged crime. 3. The prosecution of defendant (criminal) is done by the district attorney. To charge the suspect with a crime, the prosecutors have to weigh different factors like the evidence’s strength and the seriousness of crime/offense that defendant is being charged with. 4. Indictment by grand jury or information filing by prosecutor. When prosecution is done for capital offense, an indictment is a necessary requirement under the criminal procedure’s federal rules. A prosecutor has a choice of information or the indictment in the cases that have imprisonment as punishment of the crime. In almost half of the states as well as the federal system, it is the grand jury’s decision whether or not to bring the charges up in a closed hearing against the person if evidence is provided only by the prosecutor. The defendant holds no right of being present at proceedings of the grand jury or get representation by a defence attorney in front of the grand jury. Probable cause is a standard to indict the person for a certain crime. In other states, charging document is filed by a prosecutor. The preliminary hearing then assesses if enough evidence exists to start the trial. To dispute the charges, the defendant or his/her attorney can attend this hearing. 5. Arrangement by the judge. Before the trial starts, the defendant appears in the court to enter a plea. Guilty or not guilty are the most common types of pleas. 6. Pre-trial detention or bail. The temporary custody which the suspect is held in prior to the trial is referred to as detention. The money paid by the defendant to ensure that the suspect makes an appearance for the trial is called the bail. 7. Plea bargaining is done between the prosecutor and defence attorney. This is done usually when the defendant has agreed to plead guilty and in exchange the charges or sentence is reduced for him/her. 8. Trial of guilt with participation of defence attorney and prosecutor by the judge or a jury. A trial before the jury or a judge is held; for a criminal conviction, the standard of the evidence is the guilt beyond a reasonable doubt, which means that even if there isn’t 100 percent certainty, there is more than enough probability. The accused has the entitlement to be acquitted if there is a reasonable doubt. 9. The sentencing. If the defendant is found guilty, the judge passes a sentence. The sentence varies according to the seriousness of